"If you always do, what you've always done, you'll always get, what you've always got".

UTW Disaster

If you use the Ultimate Tag Warrior (UTW) plugin , you’ll know that it’s a fantastically easy way to tag your posts with specific keywords. Great for making your posts friendly for search engines on specific keywords.

Once you install and activate UTW, you can start to create a master list of tag keywords for your content. Of course, these tags are the same as the keywords your content is targeting. So for example, if ‘Internet Marketing’ is a keyword you’re competing on, then you would also tag your posts with ‘Internet Marketing’, along with a number of other supporting keywords.

Now I’ve been doing this for a little over 6 months, adding several tags to each posts using UTW. Hence you will see at the foot of each post a list of tags relevant to each story (see below).

But unfortunately, rather than seeing the usual 2-6 tags per post, you will now only see 1. That 1, being the same as the category name.

The reason for this is that I accidentally deactivated the UTW plugin when playing around with a new plugin. It’s taken me a week to realise but as quick as a flash I lost all of the tags I’d added since installing the plugin. Obviously this is far from ideal. Unfortunately the only solutions I can think of are to reinstall from my backups, but this sounds like it could be extremely problematic, or to ‘re-tag’ all of my older posts.

So I’m putting the call out. Are there any Ultimate Tag Warrior experts out there who know of another way? Or are my only options to restore the backup, or go through every post again and ‘re-tag’.

Your help appreciated. As a reward anyone who comes up with the solution will get a free link and a blog/product review (OK I know that’s a fairly small reward..)

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Calling all London bloggers!

I’ve just taken over the running of the London Webloggers Meetup Group and would love to hear from anyone interested in, well, meeting up.

From what I can see the previous events haven’t quite gone with a bang, which is surprising when you consider how many of us there are living and blogging in London.

Meetup Badge

Click here to check out
The London Weblogger Meetup Group!

The next meetup date isn’t set yet, so you’ll have to keep coming back here or head to the group homepage to find out more.

Please, if you’re a London blogger, get in touch. Say hello, join the group (it’s free) and come along to one of the events. They should be a great place to learn some blogging tips, monetisation strategies, develop joint ventures, or to simply meet some like minded individuals.

All are welcome, as long as you are a blogger. It doesn’t even matter what you blog about!!
Cheers,
Andy

PS if you are a blogging consultant, coach, or professional, or want to come and present about what you’re up to, please drop me a line.

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The Bloggers Choice Awards - The Unsung Heroes (part 1)

If you haven’t seen the Bloggers Choice Awards yet, now is the time to check them out. The awards are designed to reward the efforts put in by bloggers to provide interesting, valuable, funny, entertaining and down right ridiculous content on their blogs. They are here to show who is making an impact in the blogosphere, with numerous categories for all of the different types of blog out there. The most interesting of which, for me at least anyway, is the category of Best Marketing Blog.

Bloggers Choice

If you check out this category you’ll see that as of today (18th September) there are over 750 blogs currently nominated, a number that will inevitably grow before the closing date of October 19th. You won’t be surprised by some of the top placed blogs at the moment, for example the excellent Copyblogger is up there at the top of the list, along with other high profile blogs like Seth Godin, Marketinghipster and a handful of others all with multiple nominations. I was surprised to find the mighty Ducttapemarketing sitting on a lowly two nominations.

But what I wanted to do was to look at the “marketing blog long tail” i.e. the many hundreds of well written bogs, with great content, but that haven’t received many or possibly any nominations at all. So I’m going to look at a handful of these “long tail” blogs with zero nominations and pick out a few you should read and possibly vote for.

So today I’m going to start with Sticky Figure.

This blog is currently languishing on page 83 out of 86 of the nominations with no votes. I was pulled in by the name of the blog and found the content to be well written and with some insightful advice for small business marketers. It’s a blog about making an impact but author - Steve Woodruff - also writes about his personal life.

The reason for highlighting this blog is mainly because of Steve’s association with the Branding Wire blog and an excellent case study for how to develop the brand of an IT services company. Nice work Steve. Oh and there’s an interesting crit of some branding that may be interesting to those currently working on logos, tag lines etc. I should also mention the Pageflakes Pagecast Steve’s setup that provides a host of excellent RSS feeds for everything in marketing (and is very similar to something I’m working on in Squidoo).

On to the next unsung hero then and the last for today - White Board Diaries .

This one instantly impresses with the choice of theme, the rather smart Subtle theme from Frazier Media. Of course that’s no reason to vote for a blog, the content is much more important. With White Board Diaries it seems the blog owner Ben Kelly has taken to the concept of conversation marketing, the idea that as marketers we are responsible for encouraging conversations between companies and their target customers. A nice concept and one that as a blogger I can really grasp, after all, every blogger strives for reader engagement. This is also something I see as a key component in the success of many of my clients, those who actually engage and listen to their clients. Ben writes some interesting strategy content also, for example his post on customers being more than just statistics.

Ben - looks like you could do with sorting out your permalink structure though..

OK enough rambling from me. Go and read these blogs and of course vote for them in the Bloggers Choice Awards. By the way you’ll see a badge in the sidebar that shows I have been nominated for an award so don’t be afraid to vote for me…..

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Bring New Targeted Traffic to Your Blog

Like most bloggers I’m constantly on the look out for new ways to bring in more traffic to my blog. I’ve been doing pretty well recently and my visitor numbers have more than trebled in recent weeks, which is nice. Although to be honest it has taken quite a lot of hard work. So I was pleased to come across a new widget called BlogRush that promises traffic without the work - is there such a thing as a free lunch I hear you ask…?

BlogRush

So with nothing to lose except a small amount of time (it takes less than 5 minutes to setup) and perhaps a little traffic I’ve decided to give it a go. If you scroll down this page you will see the widget displayed in my rand hand sidebar beneath the Blogroll.

Essentially it acts like a traffic exchange in that you tell BlogRush what you write about and it displays links to other relevant blog posts in the widget on your site. So how does this bring in traffic I hear you ask, surely it just diverts traffic away from your blog?

Well yes, inevitably it does take some traffic away, but here’s how it works. If your blog receives 100 page views today, then links to posts in your site will be displayed in the BlogRush widget on 100 other blogs, so in other words, there will be 100 other sources of traffic to your blog. The best bit is that the other blogs will all be on related topics, so if your blog is about scuba diving, your links will appear on other blogs about scuba. This means you will be reaching a very well targeted audience.

There are other advantages too, but I’ll leave the excellent video on the BlogRush site to explain these to you. Essentially by placing a little widget in your sidebar (and to be fair, it’s not too bad looking either) you can increase you exposure to targeted audiences whilst at the same time driving more traffic to your blog. Nice.

Oh and did I mention it’s completely FREE so you may as well give it a go!!

By the way, I’ll soon be publishing a handful of the quality articles and ebooks I’ve used to help me to increase my traffic levels by over 300% so don’t forget to come back soon for these. More than likely I’ll be giving these away for FREE too.

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