Crowdsourcing - What is It?
I read an incredibly interesting and inspirational book recently about crowdsourcing. Written by Jeff Howe, the Editor of Wired magazine, it is full of case studies of how crowdsourcing is breaking down traditional corporate structures and ways of working, producing innovative ways of developing products, building communities, engaging with customers and more. Essentially new ways of doing business.
If you haven’t heard of crowd sourcing before, it’s time you took a look at it. You can see below a quick intro from Jeff Howe as to what it’s all about, but this is an avenue I am going to be exploring in the near future. Exciting and interesting stuff that’s for sure.
Tag:Internet Marketing social media Technology
How a Smartphone Could Help Your Business
Sitting on the tube and looking at my Palm got me to thinking how great this little gadget is. I can read, write, send and receive my email, write documents, presentations and spreadsheets, stay in touch with my clients and administer my blogs and websites. All this and a lot more while I’m on the move.
It has really made me think about the importance of having a mobile strategy in place for my business, in fact for all businesses. The use of mobile devices is only going to increase, with all of the big analyst houses expecting the market to grow exponentially.
What are the implications of all this to your business then? Here are a few ideas for you to think about…
1. Do you have a mobile plan for your workforce? Can they collect email and work remotely and therefore provide you with greater levels of productivity? Will a smart phone add that extra flexibility and drive up performance.
2. Do you have a backup plan in place in case one of your team mobiles gets stolen, not just for the hardware, but also the potential loss of data and employee down time?
3. Are your communications mobile friendly? For example, do you include a logo in your email footer that will soak up mobile bandwidth?
4. Is your website compatible with the major handsets or do you offer a .mobi version?
5. Does your mobile phone tariff allow you to send and receive email / data without incurring excessive charges? Can you make and receive calls via Skype, the voice over IP provider, to save with costs for international calls?
6. Are you operating with the best handsets? The common perception that the Blackberry is best for business may just not be accurate. I use a palm which is more cost effective, at least in my circumstances, and well within the reach of the average phone user.
7. Are you able to synchronise your smartphone with your email, calendar, to do client and share with your team? Would this help you to work together more smoothly?
Do yourself a favour, get a smartphone from Palm (or others) now - check out the New Palm Treo Pro!
(All written between Edgware Road and Parsons Green on the London Underground District line)
Tag:Technology-
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