It’s not often I’ll post up here someone else’s 10 Steps list, but this one on preparing your site for Christmas is well worth your attention. If you own an e-commerce site and want to take advantage of the looming festive period you should make sure your site is ready. The list covers everything from spring cleaning to making your site sticky.

You only have to read some of the headlines in the papers to see how much money the analysts expect to be spent online this Christmas. The Times reports that Forrester Research predicts

UK surfers are predicted to spend £13.6 billion in the run-up to Christmas, a 40% rise on last year

If you want to see some reports from last year , head to IT Week. It reports that over £7.5 billion pounds (roughly $15 billion dollars) was spent in the run up to Christmas last year!

Anyway without wanting to steal the ideas of Mario Thomas (from a UK digital agency called Chapter Eight) get yourself over there and read the article.
Get your website ready now, before it’s too late.